Frictionless Insurance, Embedded Insurance, "One Click" Insurance – Is it coming?
There is growing talk among some industry commentators and analysts about the prospect of true frictionless insurance. A recent example is the SlimLoan-Progressive partnership in the US. Telsa looks to be moving in this direction with auto insurance. The idea is simple. Use data and digital to embed insurance at the point of sale - integrating products directly into sellers’ platforms. Well executed this will remove the hassle of going to the insurer and having to answer a whole series of questions to complete a quote. This could be a big disruptor of the traditional insurance distribution model. Read more
Source: Andreessen Horowitz